Mark Chussil

Inducted: 2013
Specialties: Competitive-strategy simulation and decision-making, Foresight/Futures, Market Analysis, Scenario Planning/War Games, Technologies
Geographies: North America, Europe: Have ticket, will fly!
Industries: Consulting, Professional Services. My consulting, technology and seminars apply in most industries

ACS provides extraordinary business war games, strategy simulators, and workshops on strategic thinking.

In 1986 Mark Chussil joined with Professor David Reibstein of the Wharton School to make something new and great, something never before possible, something that combined state-of-the-art strategic thinking with computer-based simulation. They called it ValueWar™.

In 1990 Mark left the Strategic Planning Institute after 15 years of strategy research, followed by two years at a cushy job in industry, to launch Advanced Competitive Strategies (ACS). He’s run ACS since then.

ACS simulators are to competitive strategy what spreadsheets are to finance. ACS simulators and war games see competitive strategy not as a budget or a forecast but rather as a game, in the game-theory sense. Those simulators and war games help you see your business — and the decisions before you — with new eyes.

ACS specializes in business war games and strategy simulators. (For a taste of simulation, you can enter the Top Pricer Tournament™; it’s free and unique.) Mark has published more than a dozen Harvard Business Review articles plus scores of articles and essays elsewhere, and he’s co/authored three books. (See The ACS Strategy and War-Gaming Bibliography on LinkedIn.) He’s helped numerous companies avoid disaster and find opportunity.

That’s why ACS is here today… and why you’re here with us.

Mark has an MBA from Harvard and a BA from Yale (in political science, of all things.)

ACS is based in the United States and has worked with companies, universities, and conferences on six continents.

More Information:
LinkedIn
Website
YouTube