Jesper Ejdling Martell is one of the most experienced Competitive Intelligence (CI) professionals having worked in the field since 1996. Initially as a practitioner at telecoms company Ericsson, later as a solution provider at Comintelli.
Over the years, Jesper has been a trusted advisor in CI related matters to many multinational companies and organizations, including for example Akzo Nobel, Bayer, Dow Agroscience, Ericsson, Essity, Exxon Mobile, Interpol, Monsanto, Schott, Telia and Tetra Pak.
Jesper has held numerous presentations, courses and webinars, where he shares his expertise on Competitive Intelligence at associations such as Strategic Competitive Intelligence Professionals (SCIP), Knowledge Management (KM) World, Special Libraries Association (SLA) and chaired the Cimicon conference.
From 2013-2016, Jesper was a leading participant and sponsor of a 3-year research project at Södertörn University in Stockholm that aimed to study how the competitive intelligence (CI) and business analytics (BA) industries can meet challenges, and utilize possibilities, linked to social computing. The project, Competitive Intelligence and Business Analytics: Social Computing for the Knowledge-intensive enterprise (CIBAS), was co-funded by research financier The Knowledge Foundation.
In 2016, Jesper was awarded by SCIP as a Distinguished Member that recognizes extraordinary, internationally-recognized, scholarly attainment in one of the integrated intelligence disciplines or the field of strategic intelligence as a whole. These individuals are recognized for two major reasons; one is that these individuals have made a special contributions to the intellectual advancement of intelligence as a profession and, secondly, have shown significant dedication to the SCIP Association and SCIP community of creators as a whole.
Mr. Martell holds a Master of Business Administration (MBA) from the Stockholm School of Economics.